When you think about it, a Mac computer, iPhone, or tablet has many competitors on the market that boast similar products. What draws loyal fans back as soon as the latest product is launched? The answer is, arguably, the marketing. The sleek and simple Apple logo has become much beloved and recognized around the world.

A few years ago, we did a photo shoot for Hyper on their HyperMac line: batteries compatible on Apple devices such as an iPhone or iPad. Hyper definitely knows its stuff when it comes to marketing—they combine eye-catching models and bold colors to turn a product photography session into a fashion shoot.

With the launch of Hyper’s new product line, HyperJuice—a USB-compatible device that sends photos from a professional camera to a portable storage and viewing device such as an iPad—we found ourselves at the Wedding & Portrait Photographers International (WPPI) trade show in Las Vegas. Hyper kicks it off big this year with scantily-clad, hand-painted models, their pronounced muscles and defined curves accentuating all that is beautiful about the human body.

As a nod to the electronics industry, recognizable symbols are painted over the models’ eyes and on their bodies: A Wifi symbol, a battery icon, a music note, the Hyper cross logo.

To add to this already amazing display of art, the models also molded their bodies together, sometimes forming shapes such as the HyperJuice iUSB Port device.

We are used to being behind-the scenes with our cameras and equipment, and our subjects are the stars and focal point. At WPPI, however, we found ourselves at center stage with more than 20,000 photographers and filmmakers passing by to watch us do the professional shoot. Talk about an audience! Many people found it hard to give just a passing glance to such decked-out models.

As they played and posed, entwining their bodies together to become one, it hearkens to the relationship between humans and technology in the current day and age: we admire our devices, we couldn’t keep our hands off them, we count on them to stay connected, we love them.

Thus is art so simply expressed and conveyed, powerfully marketing a product by catching the eyes of thousands of passersby.

As we say goodbye to 2011, we also say goodbye to the headache of renovating our photography
studio. We spent 3 months dealing with the fine white dust from the drywall, the teeth-shattering jackhammering, and the noise from dawn till dusk. Renovation is super stressful, especially if, like me, you’re someone who is meticulous about the tiniest details: light, color, the shape of the tiles, design, ambiance, and on and on.

But the good news is that our studio renovation is finally complete! Champagne all around, please! Happy New Year!!!

We decided to go through the remodeling process because we wanted to be able use the studio as an elegant backdrop in photos. Renovation of this proportion usually takes 6 months, but we
completed a majority of it in just under 3 months because we are utilizing the space as a studio and can’t have such a long downtime. We had to be extremely creative in making the renovations in sections.

We did all the interior design ourselves, and we’re so please with how it turned out! The studio used to be really dark, but now light pours in from skylights and windows. Glass doors open onto the yard, creating a flow between indoor/outdoor living space.

We created more light by adding 7 new skylights, and a bunch of new windows. We also installed at least 60+ new light fixtures into the studio, most of which are LED (energy efficient and non-toxic).

The interior has a wedding theme with a glamorous, contemporary, warm and extremely sexy feel. The furniture is modern and cozy, the perfect place for couples who are getting married to get comfortable, have some wine and cheese, and chat with us about their plans.

The fireplace is elongated, see-through and set into beautifully curved tiles, bordered by wood. The other side has a large black granite surround, sitting on a sensual red wall. The see-through fireplace is fun because it’s essentially 2 fireplaces in one.

The salon also received a facelift with new light fixtures, glass French doors and new flooring.

With its beautiful lighting, flowing design, comfortable furnishings and elegant touches throughout the space, visitors tell us the new studio has the feel of a high-end lounge.

A few years two back, we photographed a huge group of Whole Foods Market employees in their Cupertino branch at Stevens Creek Blvd. Boy, it was a challenge especially the shot was backlighted and we had to raise to 5 stories high to take that shot for over 350 employees! The good part is that since the store was not opened to the public yet, we can photograph outside the store without having to disrupt the flow of business.

However, this year is different. Whole Foods Market raised the stakes on me on multiple fronts! Switching out hundreds of employees during business hours require significant coordination and they can only do it in the late evening.

Not only do we have to content with horrible light, we had to work in the the loading dock. This time, a rickety ladder became my only source of support that I hold on to my dear life. Beneath me, a large garbage container filled with organic fish, meat, vegetable and eggs, ready to sniff my non-organic diet. Yes, it probably wouldn’t surprise you that I have only 15 minutes. You really don’t want to photograph a large group in more than 5 minutes anyway as people do get restless. And you’d think a photographer’s work is glamourous.

Now, did you think we are done? Would corporate want a photo of their employees in a loading dock? Here’s the final shot after hours and hours of photoshop, removing the rails at the bottom and the background. Groan, I hate fingers…

We are very blessed to be one of Yelp’s highest ranked photographer in the bay area. Yup, with approx. 50 FIVE STARS reviews, we feel loved. However, today came an email stating that we now have a negative FAT ONE STAR review in Yelp! A one-star what?!!

We’re breaking the mold ! Making history and causing chaos in the industry. People officially now hate us on Yelp!

- Michael Soo
Sad Photographer of the Year

Who would have thought, that product photography for actuators, servos and motion control products can be an eye opener. We have photographed the cover pages of Animatics for the past few years now. These are what their servos, motor controller amplifiers and SmartMotor™ look like (actual cover photograph for their main brochure),

However, never in my wildest dreams do I realize that these products that I photographed are one and the same mechanisms that power this crazy amazing kinetic sculpture! Check out this stunning video!!!

Every year, the San Francisco Chronicle allows readers to nominate their favorite local businesses for its BayList on sfgate.com.  This is the first year that we’ve been a part of this contest. Thanks to our brides, clients and other readers who voted, we won 2nd place for best wedding photographer on the Best of the BayList! It’s quite an honor considering that there were 200-300 photographers from across the bay that participated!

We’re definitely stoked!

The past two months has been nothing but a truly humbling experience for us. We have been blogged, reviewed, voted and published. Here are some of our recent delightful encounters that made us blush to no end…

• As of today, we’ve been voted to TOP THREE of the BEST Wedding Photographer in the entire San Francisco Bay Area by San Francisco Chronicle. Help us Capture The Love become #1 !!!

• Queensberry saw our work and they love what they saw!

• Profoto, a high end international professional lighting company interviewed and blogged about us

• James Robinson, a fellow photographer found us via the Profoto Blog and went ahead to interview us

• Our work was published by both Gizmodo AND Engadget at the same time!

• We got into the front cover and numerous pages of the highly successful Nesting Newbies magazine!

• We’ve taught in several highly successful workshops in Santana Row and were requested by Smugmug to be the South Bay’s Smug Leader, proceed to give talks and organize activities for hundreds of local photographers!

We feel really blessed and we’re definitely counting our blessings and appreciate all the support and love we have gotten over the years from everyone!

I wanted to help Nancy and Kevin create a dream photo shoot, but what inspires one to dream? Is it the dress? Is it the location? Or is it just that magical feeling of love?

For this engagement shoot, Nancy wore the English Garden sheer strapless dress from Ema Savahl Couture. Detailed with sparkling flower appliqués made in the warm shades of nature, it is a romantic, dreamy gown. The dress, blooming with flowers and made of airy fabrics gave Nancy an ethereal look. It was the inspiration that turned the backdrop of the Pulgas Water Temple into the home of a Roman god, the columns of the Legion of Honor into a rendezvous spot and Golden Gate Park into a fantasy world of love.

And so the dream began:

She was a beautiful maiden who lived in the woods. She never ventured outside, for she had been warned, “Once you step outside, you may never be able to return.” But that one beautiful day, she could not help but be drawn to the light beaming from the other side. Wandering to the edge of the woods, she stopped to embrace the light, ready to step out of her world and into another.

What a beautiful new world she had never seen! Through the lavender fields, she frolicked, her airy chiffon gown flowing behind her. Was the sweet scent wafting from the flowers in her bouquet or was it just the magical scent of her beauty? Her presence caught his eye.

Who was this beautiful maiden, wandering about? He had to know. He greeted her on the plains of his meadow and offered to share his world with her.
It began with a friendly stroll through the meadows…

They spent much time together, roaming about his land. They had many a secret rendezvous. Some were hidden behind the columns where she gave him pecks of love on the cheek.

With spring breezes blowing by, their love bloomed with secret kisses underneath the flowering cherry blossom trees.

This beautiful maiden completed him. He could no longer ever live without his soul mate.

However, as time passed, she missed her home. They both knew that she soon would need to return to the woods.

It was then that he realized he needed to be with her and so he gave up his world to be a part of hers. She was now his world.

2010 has been kind to us. All our photography workshops and classes have been jam-packed and we’re really fortunate to share our experience and knowledge with the photography community.

Smugmug (a premiere multimedia hosting/sharing/selling site) sponsors a handful of photographers around the world to speak in Wedding & Portrait Photographers International (WPPI). For those who are not familiar with WPPI, it is THE largest annual photography convention in the world. Tens of thousands of photographers from across the globe will make their yearly pilgrimage to Las Vegas to learn, share and experience.

So, when Smugmug asked us to speak for them, amongst the likes of David Jay (entrepreneur and photographer); Robert Evans (photographer who shot the weddings of Tom Cruise & Katie Holmes and Brad Pitt & Jennifer Aniston, etc.), it’s quite an honor and a humbling experience. Here are the speaker schedule at the WPPI tradeshow.

Monday March 8

10:00 AM to 10:20 AM Gustavo Fernandez

10:30 AM to 10:50 AM Peter Garr

11:00 AM to 11:20 AM Robert Evans

11:30 AM to 11:50 AM Michael Soo YAY!

12 Noon to 12:20 PM ShowIt

1:00 PM to 1:20 PM JVS

1:30 PM to 1:50 PM ShootDotEdit

2:00 PM to 2:20 PM Tofurious

2:30 PM to 2:50 PM Katie Humphreys

3:00 PM to 3:20 PM Scott Jarvie

Tuesday March 9

10:00 AM to 10:20 AM Jefferson Todd

10:30 AM to 10:50 AM Bob & Dawn Davis

11:00 AM to 11:20 AM Steve & Jenn Bebb

11:30 AM to 11:50 AM Bui Brothers

12 Noon to 12:20 PM Alex Garza

1:00 PM to 1:20 PM Michael Soo YAY!

1:30 PM to 1:50 PM Robert Evans

2:00 PM to 2:20 PM Dawn McCarthy

2:30 PM to 2:50 PM ShowIt

3:00 PM to 3:20 PM JVS

3:30 PM – 4:00 PM ShootDotEdit

Wednesday March 10

10:00 AM to 10:20 AM Tofurious

10:30 AM to 10:50 AM Katie Humphreys

11:00 AM to 11:20 AM Pepper Nix & Mitch Burt

11:30 AM to 11:50 AM Gustavo Fernandez

12 Noon to 12:20 PM Jefferson Todd

1:00 PM to 1:20 PM Peter Garr

1:30 PM to 1:50 PM Steve & Jenn Bebb

2:00 PM to 2:20 PM Bui Brothers

2:30 PM to 2:50 PM Alex Garza

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So we are truly blessed to be blogged by Profoto. They are possibly the highest end and one of the largest lighting company for commercial and advertising photographers around the world. Their reach is quite phenomenal. We were working in Intel Developer’s Forum in Shanghai, trying to rent light for an on-stage demonstration to 10,000-20,000 attendees. We searched high and low in the metropolitan city for dependable lighting packs. The only ones that we are the Profotos.

We used to use monoblocks; however, our work on fashion, product, commercial and advertising means that the light source’s color rendition needs to be highly accurate. You really don’t want your blue dress to look magenta, do you?

Good Lighting is….definitely Priceless!